Tuesday, March 15, 2011

Making Money Without


Of all the interesting new tech that seems poised to garner a lot of buzz in 2011, near field communication (NFC), is probably the most exciting. If it takes off, it will transform the ways we communicate, share, and make payments with digital devices. This will likely take years to happen, but the groundwork is being laid right now. And RFinity is one of those companies at the forefront.


While Google and Apple are responsible for generating much of the buzz about NFC at the moment, the technology goes far beyond simply having the right type of chip in your mobile device. For example, how do you handle different types of data transfers being made from one device to another? And how to you ensure that they happen as quickly as possible? And most importantly, how do you ensure that they happen securely? Those are the things that RFinity is thinking about.


The company has just raised $4 million from Horizons Ventures in Hong Kong. And the space has gotten so red hot, in fact, that we hear they’re already out raising another round.


And it’s an easy bet for investors to make not only because of the space, but because of where the project originated: The U.S. Department of Energy. Specifically, RFinity was born when a bunch of infrastructure security experts working for the government were assigned to find all the vulnerabilities in cell phones. Through software they came up with, they were able to quite easily eavesdrop, manipulate SMS messages, and even compromise LAN security. Then they set out to figure out a way to stop people from doing those very things. That work led directly to RFinity.


Work originally began in the person-to-person and person-to-vendor sales space by way of mobile applications that route transactions through RFinity’s own secure servers. But now that NFC appears ready, RFinity is making sure they’re ready for it. The idea is that their technology could cut out the middle man here: themselves.


Obviously, the company isn’t going to share all the details on how they secure NFC transfers. But the basic overview is that they verify an incoming NFC signal and ask for a user’s permission before taking any action. Further, if the action is a transaction, it requires a PIN, just as you might do an ATM withdrawal. That’s all pretty standard. But the key is one-time-use transaction codes that RFinity creates on the fly along with complex cryptographic signatures. These ensure that an transaction is secure since it means that every transaction can only happen once. Even if those numbers were intercepted by a hacker, they would be useless beyond the one-time payment.


And even if your phone is lost or stolen, a thief couldn’t do anything without your PIN. And you can remotely shut down your NFC capabilities via RFinity. It’s enough to make me wish I could throw out all my credit cards right now. “Today’s identification and transaction systems are based on what? A magnetic strip on the back of a card, based on a 1950’s technology that relies on a base station to read the information embedded as a series of simple magnetic markers in plastic tape,” writes Josh Jones-Dilworth, who is working with the company to bring them to market.


Again, NFC as a technology is great and potentially game-changing. But the software is still needed to make it actually work. And some of the big guys began realizing that early on as companies like PayPal, Bank of America, and even Subway have been testing out different things with RFinity for some time. In fact, RFinity has actually been doing field tests of the software end of their technology since 2009 in places like Idaho, well before most people in the U.S. had ever thought about NFC.


But now people are starting to care. And soon, they could be caring a lot more. NFC is already built-in to Google’s new Nexus S device — and the company has put out a call for developers to start using the tech. Rumors have the next iteration of the iPhone gaining the technology as well. In other words, I suspect we may be seeing acquisition rumors starting to fly around RFinity in about six months or so. Provided their technology proves up to the NFC challenge, of course.



The Government Accountability Office has released a more than 300-page report tallying up 34 areas in which the government has duplicative, fragmented or overlapping programs, and an additional 47 areas where better management or spending decisions could save us money or raise revenue without any obvious loss to program effectiveness. Don't let the length of the report scare you off from giving it a look: The first set of recommendations is summarized on pages 5-7, and the second set on pages 155-158.



In general, I think conservatives tend to be more excited about these reports than liberals. Sen. Tom Coburn's office not only churns these sorts of reports out on a daily basis, but it also authored the amendment that led to the GAO producing this paper. That's a lost opportunity for liberals: It's the people who believe in government who should be angriest and most insistent on taking action when it fails to work, not the people who believe government can't work and see failure and inefficiency as proof for their argument. I give Coburn a lot of credit for the work he and his staff put in to identifying places where we could save money without hurting outcomes, but his crusade is inexcusably lonely. The Mark Warners of the world should be at least as loud on this issue. The necessary partner to big -- or at least biggish -- government is good government.



People will argue, of course, whether every item in here really is waste, fraud or abuse. But the GAO is considered pretty good at its job, and I think it's safe to say that most of this stuff is low-hanging fruit in terms of saving or raising money and making the bureaucracy work a little bit better. It won't solve our budget problems -- we need to get health-care costs under control to do that -- but it'd do some good. And that should be enough.




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